Hippiefresa.
Hippiefresa.
Hippiefresa.
Hippiefresa.
Hippiefresa.
Hippiefresa.
LA-BASED Miamian
Global Marketing Strategist & Digital Storyteller
Hi, I am Amelia, a digital storyteller, content strategist, and creative facilitator.
With over 15 years of experience creating data-driven campaigns that express brand narrative while connecting to different communities increasing revenue.
You can find me hiking, skateboarding, or in the back corner of the cafe writing poetry.
Expertise
Creative Digital Strategist
Craft and execute creative digital strategies for global brands, artists, and consumer goods
Develop websites, portals, metaverses, apps, video games, B2B membership sites ie: mental health resource sites to internal sales team portals.
Develop strategic consumer journeys with multiple target audiences.
Create and execute original content including episodic series for artists and brands.
Collaborate with cross-functioning teams including product, development, public relations, sales, and creative departments
Growth Expert
Centralize fandoms in different markets
Optimize UX and Web design
Scalable Experiments with new technology
Optimize and pivot campaigns to deliver KPIs and the greatest results.
Integrate and optimize CRM systems to maximize ROI per market.
Build with industry innovators including Web 3, Metaverse, augmented related, and 3D.
Market Analyst
Distill market research into digestible presentations and actionable insights.
Digest competitive analysis to help support and inform teams on trends, partnerships, priorities, and projections.
Develop entry-to-market research based on competitive analysis
Data Analysis optimizing global digital sales and layered: SMS, emails, push, ads, and marketplaces.